26 Tips for Using Instagram for Business

We found this great article with tips on how to use Instagram for your business.

“Every time I want to post soething on social media I just FREAK OUT.”

Would you like to use images and short video to enhance your customers’ experience?

Have you considered creating a brand profile on Instagram to make your brand visible to a new market?

Getting started on Instagram is fairly straightforward.

Simply sign up for an account (e.g., use the same name as your Twitter handle), add a profile photo (e.g., brand logo) and a link to your website, connect your account to Facebook and let your followers know they can follow you there.

Common Pay-Per_Click (PPC) Mistakes that will cost you money

Common Pay Per Click

There are common mistakes that many companies make that are hindering their ROI!
Here are some simple and overlooked holes in many pay per click campaigns. In no particular order

MISTAKE #1: NOT LISTING NEGATIVE KEYWORDS

It’s important to understand the difference between “Keywords” and “Search Terms.”

What are keywords? Keywords are words or collection of words that you can target within Google Ads.
But how often do you just type in a single word to search? Not too often, unless you are prepared to get a lot of unrelated results.

Most searchers use multiple words or phrases, otherwise known as  “long tail” keywords.
For example, you might bid on “Red Wines” for your web store or cellar.
You’d think that would be the perfect keyword to bid, right? After all you ‘sell’ Australian Red Wines
The problem is that a searcher would more likely be searching for something like ” Red Barrossa Valley Wines ” or “Australian Red Shiraz” or even more common “Where can I get great red wines to drink?”

When you set up a campaign, its important to also research irrelevant keywords and add them to a negative keyword list before activating your campaign.
Negative keywords will tell Google which searches you don’t want to your ads to show for. This will definitely save you money from false clicks or bounces.
There are many free keyword research tools and one of our favourite for researching long tail phrases is answer the public!
This is a crucial optimisation step for any campaign to ensure relevancy and cost-effectiveness!

MISTAKE #2: POOR OR NO LANDING PAGES

Where do people go after they click?

Do you send them straight to your home page? Is that what they expect?
For example;  if your Ad copy has a BUY NOW cta (Call to Action) would you send the click to your ABOUT US Page?
Wouldn’t it make more sense to send them to a PRODUCTS page, right?

A Landing page should be a purpose built page that can include;

  • Should be focused on the end goal
  • Should display Products if it CTA calls for the user to purchase
  • Shouldnt have too many distractions and focusses on the intended action
  • Essentially  matches exactly what the user expected from the ad

Mistake #3: Letting your campaign fly free

Setting up campaigns takes a lot of time and effort – from ad copy,  keyword research, to landing pages, reporting and more.
This, of course, is just the start. It is important to set a rinse and repeat process of review and optimise.

Some important areas for all campaigns to focus on once your ads go live include:

Monitoring your ads on a Daily basis:
Check your campaigns daily and be aware of any issues such as:

  • Irrelevent Search Terms
  • Low performing Keywords
  • Low converting campaigns
  • Low Clich trough rates (CTR)
  • Large increases in CPC (Cost Per Click)
  • Spikes in clicks

Spikes in clicks may indicate a major problem and mark a ‘money pit’ – which is where clicks and campaign funds are wasted

Split Testing Peformance:

You’ll want to take a multi-stage approach to campaign optimization, including:

  • A/B Testing ad copy to optimise your ads
  • researching and re-applying negative keywords rules to adgroups
  • Split converting keywords into their own adgroups to increase CTR

A weekly time frame is enough for this once the campaign is running as expected without major issues

Expanding your Reach:

With extended campaigns (3 – 6 months) make monthly reviews and expand on your research. This would most likely be budget locked and would occur quicker and more often with bigger budgets..

Over optimising or optimising prematurely can be detrimental to your campaigns but you definitely don’t want to spend you money on non-performing Ads.

When expanding your reach, consider the following actions:

  • Expanding your keywords
  • Experiment with different bidding strategies and campaign types.
  • Set up new campaigns based on performance

Mistake #3: Not Using The Search Term Report

The search term report helps you identify search terms or phrases that are using up your budget. These are the actual things people are entering into the search bar and that are triggering your ad to be shown.

Basically the search term report  shows all the queries people are using to search for when they click your ads. This report can also show you what ‘negative keywords’ you should be implementing because they don’t suit your campaign. The  report will also give you ideas on how to better understand  what copy to use in your ads,  how to create better landing pages, help better identify your  key or secondary audience,  and what  keywords would work the best to serve more appropriate ads.

MISTAKE #4: USING TOO MANY KEYWORDS PER AD GROUP

When you use too many keywords per ad group, your ads can’t be specific enough to get a good click-through rate.

For instance, let’s go back to the blue widget example.

If you were to pack a bunch of blue widget related keywords into one adgroup, all these seraches would be targeted with the same set of ads:

  • blue widgets reviews
  • high-quality blue widgets
  • big blue widgets
  • small blue widgets
  • durable blue widgets

Instead, you would want to break these up into different groups and create new ad copy for each.

By doing this, you can match the searcher intent to the right ad, then get them to the right landing page.

Mistake #5: ALWAYS CHOOSING AUTOMATED Bidding Strategies

Most marketing noobs use the automated Bid strategy when setting up their campaigns. The problem is that this is probably far from the ideal bidding strategy for your type of campaign or company target.
This includes giving Google the green light to Bid whatever it feels like for your keyword or phrase.
You should always look at maintaining as much control as possible of your budget and an automated Bidding strategy is one sure way to lose control of your cost!
Although it will take a little more time to set the right bidding strategy, it is worthwhile for the money that you will save on making the right choice.

Conclusion

Pay Per Click Campaigns can create a lot of traffic to your site, but if not done correctly you will find yourself spending a big chunk of your budget on the wrong type of traffic. 
Always research and adjust both your positive key phrases and Negative Keywords to optimise your spend.
Make sure that you review your campaigns constantly and look out for money pits that waste more and bring down your ROI.

Still one of the best and most affordable strategies is to List your Business in a Business directory just like ours. Get listed today and start growing your business

45 Best Local Australian Business Directories

look Local Business Director

IN THIS ARTICLE WE’LL COVER

What Is a Local Business Directory?

Business Directories are a great way to gather extra website traffic. There are many free and paid options, including Link partnerships. Online business directories or citation listings are probably the easiest way to get backlinks and to start putting your website and business infront of potential customers.

The more Directories your business is registered with the better the chances of receiving traffic and also a great signal for the search engines such as Google to measure the authenticity of your website.  Back in the day the equivalent of online directories were the Phonebook directories which as we well know have all moved to the online medium.

These online directories are essentially a database of Australian businesses with information regarding their Name, Address and Phone Number ( NAP which we will talk about in a little bit. With every listing, you register online the greater the potential boost to your websites SEO (Search Engine Optimisation) regarding local search.

WHY SIGN UP TO A LOCAL DIRECTORY AND What are the Benefits?

There are many benefits to listing your Australian Business the below are just a few

  • Great for Business SEO
  • Authenticates your business are a ‘real’ entity
  • Generates brand awareness
  • Adds the potential to attract new customers
  • A very cost-effective  and sometimes Free method to gain more exposure
  • Some are Industry specific directories
  • Strengthening your business reputation and online presence
  • Helps with Trust and Loyalty

WHAT IS NAP?

Not just one of my favourite past times 🙂

NAP stands for Name, Address, Phone Number. NAP is critical for businesses wanting to rank in the local organic search results. Search engines like Google take the NAP data into account when determining which companies to show for geo-targeted searches, without these markers the Search engines would find it hard to measure the credentials of a Business.  That is why it is essential that the information, particularly the NAP (Name, Address & Phone) information, is consistent across all listings.

When adding your listings to various directories consider the below consistencies in the information

  • Company name with Pty Ltd, Inc etc
  • Address with proper formatting of Street Names and numbers
  • Adding Country/ State code along with Phone Number
  • Adding Fax or Mobile Number contact information
  • The format of the numbers, with hyphen or without? . e.g xx-xxx-xxx

45 BEST AUSTRALIAN BUSINESS DIRECTORIES to list your business

And now for the list you’ve been waiting for!
These are just a hand full of possible other Business directories to list your business. There are many more but these should get you started.
Of course, ours truly will be in there so if you haven’t already get your Australian Business listed with us before you jump away at these others.

  1. truelocal.com.au
    A powerhouse for Looking for Local Business. One of the biggest directories. True Local offers every business in Australia a free listing with the ability to enter all your business details including logos
  2. wordofmouth.com.au
    Great site to leave reviews on local businesses. Word of Mouth is a good place to share your  experiences and to get loyal customers to spread the word about your local business
  3. dlook.com.au
    dlook offers FREE Business listings. They have a huge database and is easy to submit your business information
  4. hotfrog.com.au
    Hotfrog is a popular online Business Directory service. They offer Free Business LIstings for up to 10 businesses. Hotfrog business directory lists businesses by category and by business type.
  5. localsearch.com.au
    Localsearch has been helping connect Australian businesses with affordable, effective marketing solutions for over 20 years. LocalSearch can also help you with other services such as Websites,
    Social Media Marketing, Web Hosting, Search Engine Marketing, Google My Business, Search Engine Optimisation, Localsearch Online and more
  6. yelp.com.au
    Yelp is another of the Big Directories for listing your business. This is one of the essential directories to get your Free Australian Listing.
    Yelp connects people with great local businesses and accepts Reviews and recommendations.
  7. looklocal.net.au  Our Favourite Business Directory. We cater for all sized Australian Businesses. We don’t have Free Business Listings anymore but our Basic listing is very cheap.. some say too cheap.
    We Share all new listings to our social media pages so you are online on multiple platforms. With every Business listing, you will also get Google My Business Posts and Logo Showcase to make your listing in our directory even more worth your while.
  8. street-directory.com.au
  9. aubiz.net
  10. a2ztradies.com.au
  11. cylex.com.au
  12. localbd.com.au
  13. store-finder.net
  14. find-us-here.com
  15. startlocal.com.au
  16. aubiz.org
  17. aussieweb.com.au
  18. bestinau.com.au
  19. tuugo.biz
  20. aroundyou.com.au
  21. australianguide.net
  22. australianplanet.com
  23. 4wdaction.com.au
  24. yalwa.com.au
  25. nationaldirectory.com.au
  26. fyple.biz
  27. superpages.com.au
  28. bloo.com.au
  29. atozpages.com.au
  30. local.com.au
  31. localstore.com.au
  32. bisnzz.com
  33. whereis.com
  34. everythingauto.com.au
  35. smea.org.au
  36. businessforsale.com.au
  37. ozbusiness.com.au
  38. starofservice.com.au
  39. pinkpages.com.au
  40. aussie-hours.com
  41. all-opening-hours.com.au
  42. goguide.com.au
  43. poter.com.au
  44. foursquare.com
  45. brownbook.net

Some other good resources

1. https://www.ecommercelocal.com.au

Do you have any other Favourite Australian Business directories? Let us know in the comments below.

Tips to Develop Resilience

One of my favourite ways of understanding entrepreneurship is to think of it not as a race of speed, but of endurance. And that is very true because everyone who has ever started a project, whether it is a study, self-improvement, business or even a family project, knows that problems arise. The possibility that something does not go well always exists. The gap between what is planned and what is executed is precisely what makes us strong. Solving problems, constant learning and even failure as such, are indispensable elements to continue and not give up.

So here’s some tips

to develop resilience in entrepreneurship and stay motivated and energetic to complete your projects.

Try to always find motivation

Motivation is essential for those people who want to achieve a certain goal, without it the objectives are indifferent, it is difficult to start doing the tasks and, once started, there is no  motivation to finish them, this, in addition to preventing you from achieving the proposed objectives, will gradually destroy you inside, making you more and more apathetic.

Living motivated gives us that necessary impulse to move, the engine that will make us work and escape from the monotonous life that we would have if it were not for it. For this reason, it is important to strive for motivation, even if you have to dig it out from under the rocks.

Imagine the Future

A simple trick to live motivated is to think often about the future, to visualize it, to imagine it as we want it to be. In this way, we will have the illusion of being able to build it in the same way as in our dreams, and this illusion will be our motivation.

Do what you are passionate about

Another important point is to do what we really want to do. For example, we have to choose a university career because we are truly passionate about those studies, not because our parents tell us so. It is better to be a good hairdresser than a frustrated lawyer, since only what you do with passion will be done really well. In business it works the same way. However, you have to consciously analyze what drives you to build that business. Because that is what will make you get out of bed with energy every day. Some people are driven by money, which is not a bad thing. Others are motivated by personal fulfillment or because they want to help other people by solving their needs.

Keep your mental attitude positive

I know it sounds trite, but you must not forget to strive to maintain a positive attitude at all times. Although we may not like some things that happen in life, that doesn’t mean we have to be discouraged about what we can accomplish. If you fall down, smile and get up, you will see how with just a little effort you can keep walking normally.

Tips to overcome discouragement

Discouragement is a feeling that appears in our lives when our efforts to achieve something do not show the results we expected. Especially in entrepreneurship, many times we would like things to work faster and that generates frustration. That is why it is important to have a strategic plan that delimits each phase of your project and helps you measure progress.

First of all, understand that financial growth is not instantaneous. You must first work on marketing and then make sales, build a brand and transform all that into profits. But don’t get too ahead and try to make some quick money. It is obvious that at times you may have reasons to feel down, defeated and faint, but there is also something said about discouragement that is very true and that is that if you don’t beat discouragement, it will beat you.

Determination

In order to overcome discouragement, you have to be determined to get out of it. We understand that sometimes you do not have the strength or desire to do anything for you, but now understand that if you do not have the attitude to at least say “I want to get out of this well”, external help will be useless because discouragement is a problem from within.

Be active

If you stay alone and locked up in your room, discouragement will come to you and these thoughts will become more and more established in your mind. You must stay active in order to renew your mind and forget about what is making you feel bad. Even if it’s just visiting friends and going out with loved ones, it’s important to do something that can distract you while you regain your strength. And it never hurts to say that if you need help, you should seek it.

Visualize yourself at the finish line

Stop for a minute and imagine yourself on the podium with the victory medal in your hands. The finish line is still in the same place waiting for you to go for it and, even if it is still a little farther away, if you get back into the race you will reach it. When everything seems to go wrong, this should give you enough strength and encouragement to put all mistakes and failures behind you and try again. Don’t think that you will feel a superhero-like surge of strength in your body, maybe you won’t even feel an improvement.

But just because you don’t feel it doesn’t mean it’s not there. The forces are already deposited within you, so you must act, believe that you have these forces, get out of bed and set out on the road again.

When everything seems to go wrong, keep going

There are moments in life in which we lose all confidence, and it is that by setbacks of life, we lose the desire to move forward, and in which we even get to have the feeling of being useless.
But it is precisely in those moments when we have to look forward, draw new strength and rely on someone around us and that is the best solution to get afloat. If we find ourselves sunk, there is nothing like the help of a person who loves us to get up again and move forward.

In order not to get down, we must look for a helping hand and believe in something we can hold on to in order to overcome our problems and come out victorious. In those moments we just have to look around us and remember all that we have and are worth.

That is the best way to cheer ourselves up. So, in difficult times we must set goals, especially in the short term, and thus we will be able to establish guidelines to stay focused and not lose the course. And it is precisely those moments, when we feel more lost, when we will achieve the strength to excel in such a situation. Counseling is very important, especially in business, because when we stop seeing the horizon clearly, we should look for someone to help us. Do not pretend to know everything. Intelligence is about consulting the one who knows.

Be your own source of motivation

You will see how by following these tips you will feel more motivated with everything you do and little by little your results will improve in an amazing way. You just have to change your mindset and start thinking like a resilient person. Above all, don’t expect motivation from other people, as they may disappoint you, but learn to be motivated by yourself.

5 Clear Signs That Your Business Is Growing

Exponential Growth for Business

A business may be on the verge of growth, or experiencing a moment of impasse. In either case, if you don’t pay attention to the numbers, you don’t know if your Australian business really growing. You may have increased revenues, but may not be growing. Expenses may have gone up, yet the business is experiencing the highest percentage of sales growth in years.

Keeping effective control of revenues and expenses and being aware of when and how much your business  is growing is not easy. In this post we would like to detail some indicators that you need to look at to know if your business is growing.

Income statement

The income statement makes you focus not on what you earn and what you spend, but on profits. If your business is not generating profits, and has not been generating them for years, you have to ask yourself what you are doing wrong and if you really have a business that works.

It is likely that you can make a profit, but you need to cut costs. Your assets may not be performing the function we expected. Or you may have increased your debt so much that your income is not enough to eliminate it.

Increasing profits has to be your priority. One of the recommended economic decisions is not to allocate 100% of profits to debt repayment, but to allocate a portion to savings and to reach agreements to determine reasonable payment terms.

Conversion rate

It doesn’t matter how much traffic your website has if your conversion rate is enormously low. You are making far less money than you could if you invested in conversion optimization techniques.

By increasing your conversions, you are honing your revenue streams to give you a higher return. You can increase your turnover by showing more interest and effort in improving conversions, rather than putting too much effort and work into reducing superfluous expenses whose influence on the business is negligible.

Sometimes, you lose more when you spend too much time reducing small expenses than when you invest your skills in increasing revenue.

Visibility

Group of Business people

When you increase your visibility, both online and in your physical store(s), you are also increasing the number of people who know you and can potentially become your customers.

Measuring the visibility of your business on a full scale is difficult, although on the Internet we can measure web traffic. The fact that our traffic has increased is an indicator that we are going to reach more people and we can increase our turnover, although it will depend on our conversion rate.

Improving your brand

It is difficult to measure, but when your brand improves, your business is growing qualitatively. Some indicators that your brand is improving:

  • People are recommending your products/services more and more. You are generating influence and word of mouth is having an effect.
  • You are being called to participate in congresses or conferences in your sector.
  • The media have set their eyes on you and contact you for interviews.
  • More and more companies want to collaborate or partner with you. They send you proposals to further enhance and grow your business.

The improvement of your brand has an intangible impact on the increase in turnover. Actually, you cannot predict with absolute accuracy all the effects of people talking more and more about you, or the effect your brand creates on people.

Exponential sales growth

There is a significant difference between growing by 2, 5 or 10%, and experiencing continuous exponential growth over the last year. This is a qualitative leap of great importance, which may lead you, for example, to increase the number of employees or even open our offices of your business in other cities, or expand through franchising.

These are signs that your business is booming and has a high growth potential. To realize these qualitative changes, it is of great importance that we have a suitable online management software, in which we can effectively visualize the sales data and our income statement, and we can compare them with previous years.

A mistake is to believe that your business is growing, when it is not really a growth that is maintained over time. Growth can lead you to gain confidence and make you believe that you are better than you are, investing more and taking greater risks, without paying attention to the need to increase the business’ savings in order to have more room for maneuver.

Make sure that your business is growing, and if it’s not you can always check our article on how blogs might help you grow your business.

4 Ways To Benefit From Professional Mould Removal Services

Man Mold Mask

4 Ways Your Business Can Benefit From Professional Mould Removal Services

Mould infestation can also happen in commercial spaces. It can occur due to poor ventilation, leaky plumbing or condensation, resulting in moulds appearing on the ceilings, drywall, floors, or carpets. (1)

Mould growth and infestation could present serious health hazards, affecting your employees’ productivity and work motivation. If you want to ensure a safe and healthy space for all your team members, you need to find ways to eliminate mould growth and mitigate the risk of future mould infestation.  (1)

One way to do this is by consulting a professional mould removal service. So, how can these mould removal specialists help resolve your mould problems in the workplace? Here are four ways businesses can benefit from a professional mould removal service.

  1. You’ll be given a proper mould assessment

    The best thing about having professional mould removal services work for you is that they take their time to inspect the type of moulds present and determine the primary cause of the infestation. Several kinds of moulds could infest your offices, like the Alternaria, Cladosporium, Aspergillus, Penicillium, and others. They may differ in toxicity levels, which may require different mould-removal treatments and solutions. (2)

    Professional mould removers can conduct proper mould assessment using the right tools and equipment. So, if you suspect that your office has an underlying mould problem, you can book a free inspection with a trusted mould removal company like MouldMen. Ultimately, you can save yourself energy and time from diagnosing the mould problem yourself and potentially putting everyone’s health at risk.

  2. The mould problem will be treated and eliminated properly

    Once the professional mould removers have assessed and determined the type of moulds infesting your building and the areas affected, they can begin treating and eliminating the moulds properly. Because they have enough experience, skills, and complete tools, you’ll have peace of mind knowing that they’ll successfully get rid of the moulds in your office.

    Furthermore, mould spores tend to quickly spread across the building and could also potentially grow in hard-to-reach areas like the foundation, cracks in the walls or your office attic. The professional mould removers won’t have any problem locating these sources and clearing out the rest of the remaining mould spores to prevent them from spreading. Eventually, this results in a more extensive cleaning which you or your employees may not be able to execute on your own. Thus, you need to seek out business directories to find the service nearest you.  (1)

  3. Mitigate future mould problems

    Even if you’ve successfully removed the moulds on the infected areas, there’s a great chance they can still grow back if the root cause is still left unresolved. For example, if the leaky plumbing in your office bathroom is left unfixed or your office still has poor ventilation, moulds will eventually spread again in no time.

    Thankfully, the professional mould removers will not only remove the existing moulds, but they’ll also help mitigate the risk of future mould problems. They’ll help identify which areas are highly at risk of mould growth and give you some tips, suggestions, or solutions to make your space an unlikely environment for mould growth. Ultimately, a seasoned mould remover can accurately identify the mould-prone areas and educate you and your employees on how to stop mould infestation from occurring again.

  4. You can save time, energy and money

    Generally, many business owners may not have much time on their hands to deal with mould problems considering that they also need to handle business-related tasks and responsibilities. Unfortunately, the longer you wait to address the mould problem, the worse it gets and the costlier the damage will be. Even if you or your employees try to handle the mould problem on your own, it’ll also cost you time, money and energy. You’ll have to buy cleaning products and temporarily interrupt your team members from their responsibilities to deal with the mould.

    Meanwhile, if you hire a professional mould removal service, you don’t have to worry about dedicating time, energy, money and manpower to resolve your mould problems. The professional mould removers can work fast and remove mould effectively while you and your employees can focus on your job responsibilities without constantly worrying about the mould.

    Key Takeaway 

    Mould infestation is a serious problem that no business owners should overlook. Furthermore, mould removal operation is also not an easy task, especially if you don’t have the skills, knowledge, and right materials to go through the process.

    But with a professional and reputable mould removal service, you know they’ll address your mould problems properly. Most importantly, having help will let you know that your space will be mould-free, and you can provide a safe and healthy environment for your employees and clients.

    Professional Mold Removal

    References:

  1. “Basic Facts about Mold and Dampness”, Source: https://www.cdc.gov/mold/faqs.htm
  2. “Types Of Mold And How To Remove Them”, Source: https://www.thespruce.com/different-types-of-mold-4772562

5 Reasons to Own a Corporate Card for Your Business

Business Credit Card

As with personal credit cards, corporate credit cards can have many advantages for a business’ finances. Fortunately, today they are easier to access and there are more options are available.

Of course, the risks must also be taken into consideration, as well as using them wisely so that they work in favor of the growth and stability of your Australian business. As with a personal card, you should always take into account the credit limit, interest rates and payment deadlines. Today we focus on the advantages of a corporate credit card and the positive impact it can have on the growth of your business.

Allows you to separate personal and business expenses.

It is normal that during the first months or years of operation of your business you use your personal credit card or your own cash to make payments for merchandise or services. However, this can generate problems in the administrative and accounting order; for example, when recording expenses or managing cash flow. Of course, confusion can also arise when calculating tax payments.

Just like a corporate bank account, a card is very useful for separating expenses, bookkeeping and budget monitoring. So having one goes a long way toward ensuring the financial health of your business.

Facilitates the purchase of equipment, software and supplies.

A corporate credit card allows a business to go to the next level for another important reason: the possibility of acquiring equipment, tools, supplies and systems in interest-free monthly payments. Many times, small and medium-sized companies (SMEs) do not have the funds available to purchase a computer or a refrigerator with a single payment; nor do they have the banking history to apply for a credit.

On the other hand, with a card, not only can you take advantage of installments or deferred payments, but also of offers and discounts such as those that appear at the beginning of the year, and even pay taxes such as car ownership or property taxes. Of course, it is important to make sure that the payment option does not generate interest and to comply punctually with the monthly payments.

Credit card laptop

They are a great help during periods of cash shortage.

Credit cards can also help you out of an emergency in times of low sales and cash flow problems. Ideally, every business should have an emergency fund, but the reality is that this is not always possible.

For example, perhaps one of your most important customers is late in paying a bill, so you have to replace merchandise or pay for services such as Internet and electricity. With a card, you can get out of this predicament, but always keep in mind the payment deadline for the current spending period and whether or not you will have the necessary funds at that time.

If you meet your commitments on time, the bank or credit card operator will eventually grant you a longer payment term, which will mean more financial leeway for your company.

Your business will build a good credit history.

If you use your corporate credit card regularly and with financial discipline, your business will build a good credit history. This will earn you points so that in the future the credit line of the card can be extended, for example, from 30 to 45 days. And you may even be able to apply for a larger loan to buy machinery, commercial premises or other business needs.

Remember that a good credit history also includes the payment of services such as Internet or cell phone, so it is very important that you keep them up to date.

You can take advantage of accumulated points, discounts or other rewards.

Finally, do not forget that credit cards usually grant for accumulated consumption. For example, some points can be used to be exchanged for airline tickets, card bonuses or to purchase products from a catalog, among others. When you apply for a plastic card, take into account what these benefits are and what is most convenient for your business according to its line of business.

Likewise, there are cards that offer important discounts throughout the year in certain establishments or that allow you to pay for a purchase three months after it has been made. There are also those that include travel insurance or insurance or the purchase of electronics and telephone products.

All in all, it is a great idea to have a credit card for your Australian business.

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